GOLDILOCKS COFFEE ROASTING

The Ask: Design a cohesive brand profile.

The Work: Below is a showcase of the work that captures the client’s desired aesthetic: A logo and tag line, packaging labels, location labels, product photos, miscellaneous graphics for the website, merchandise, and stickers, and the e-commerce website to tie it all together.

LOGO + TAG

Helping navigate through the branding vision.

Determining color, typeface, and style that best emphasize their message

WEBSITE​

A simple, warm and easy to navigate site,

built to support a cohesive brand with a variety

of products.

FEATURING

PRODUCT PHOTOS

The staging and editing of product photos

consistent with the aesthetic desired.

PACKAGING LABELS

Highlighting the key information and features

for at-a-glance moments.

MISC. GRAPHICS

Graphics for miscellaneous use: Website, Merchandise, Stickers.

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